Rubber B, Giving Rolex An Edge by Launching A Rubber Strap

Wristwatches are a classic style statement that has been around for decades. It adds an element of elegance and grace to the personality of the person. This timeless piece of jewelry fits both genders and has become an important characteristic of being 'well-dressed.' As technological innovation has taken over the world by storm, it has changed the way watches look too. Although today, the quintessential dial-styled wristwatches are replaced with smart wristwatches, many old schoolers like their watches the old way. Keeping the classic style alive yet making it modern and trendy is Rubber B.

Understanding the dynamics of modern society's changing trends and needs, Rubber B, a Swiss brand that manufactures premium rubber straps, is making strides in the watch-making industry. This brand was founded in 2010 by a group of entrepreneurs who specialized in the manufacturing of high-end jewelry and watches and working actively in the watch industry ever since. Rubber B straps are the first of their kind and are the only integrated rubber straps and have always been made 100% in Switzerland by Absolute Leaders in the Haute Horology Industry. The CEO of Rubber B, Arnaud Benjamin, was confident about his top-quality rubber straps and was positive that it would soon be the next big thing in the fashion industry. True to his intuition, Rubber B's innovation fits only leading watch brands like Rolex, Panerai, Apple, IWC, Tudor, Breitling, and many more is proof that it provides an elite variant of rubber for all the A-Listers.

Rubber B has manufactured straps for many leading wristwatch manufacturing brands, among which the ever-green and luxurious wristwatch brand, Rolex, stands tall. Founded by Hans Wilsdorf, the sophisticated and graceful wristwatch brand has been around for more than a decade. It has brand equity like none other. Rolex's name can be used as a synonym for 'luxury.' People swear by its top-quality, durable watches that never go out of style and work for years without being spoilt. Having the opportunity to collaborate with such an esteemed brand is one of Rubber B's greatest wins. Rolex's loyal customer base showed great interest in the brand's association with Rubber B and anticipated the product dearly.

First Class Products for Wrists

Rubber B's excellent quality rubber strap is purely manufactured in Switzerland by a team of proficient manufacturers. They use a high-density composite, which is known as the 'Vulcanized Rubber,' to create these top-notch rubber straps. This material is famous for its resistance to extreme stretching, external environmental factors such as UV, Ozone, and the damaging contact of the salty, aquatic environment. Rubber B's premium quality rubber straps have allowed them to work with the luxurious Rolex and have come up with various exquisite wristwatches. Together they have created straps for Rolex Submariner, Rolex GMT Master, Rolex Daytona, Rolex Sea-Dweller, Rolex Sky-Dweller, Rolex Explorer, and Rolex Yachtmaster.

One of the most famous wristwatches of this ultimate duo is the Rolex DEEPSEA. Rubber B has carefully redesigned the classic Rolex DEEPSEA Oyster bracelet, being mindful of the public reviews. Although the watch was good, the people wanted it to have a slightly thicker bracelet. This led to Rubber B giving a spin to the watch's design with its perfectly sized and designed rubber straps. The extra width adds to the watch's elegance and gives it a more macho and tool-box-type look. The neat finish on the rubber straps and the sleek buckle makes gives it a minimal and chic look.

For the past five years, Rubber B has been working on an incredible and revolutionary new material within their esteemed Swiss factory. Befittingly titled “SwimSkin®", this new series of rubber straps looks and feels absolutely identical to moisture-sensitive materials such as Alligator hide and Kevlar®. However, they are made entirely of vulcanized rubber, and as such, they are 100% waterproof and durable for all aquatic activities. This eco-friendly vegan strap helps the killing of real alligators, and Rubber B Launched is the 1st to have these straps for Rolex Collection Submariner, GMT, Daytona, and more.

Designed specifically to give the classic watches an edge, the elite combination of Rolex dials and trendy Rubber B rubber straps is a hit. The Rubber B straps are made with 'Blocked Integration' engineering that is compatible with almost all the latest Rolex watches, such as Day-Date and AirKing. The superior quality vulcanized rubber strap that Rubber B uses is what sets it apart from the rest. Every Rubber B strap is smooth, dense, and elasticized to a perfect level, allowing the Rolex strap to conform naturally and comfortably around the wearer's wrist.

Rubber B has come up with an exquisite innovation that many companies in the future would be inspired by.